Events, Marketing & Promotions

Throughout the year the Downtown Vernon Association facilitates various events and co-operative marketing programs for our members. Events offer opportunities to showcase Downtown Vernon as a vibrant destination and create connections with the community, locals, new and current clients as well as visitors to the area. Co-Operative Marketing provides our members with many advantages such as branded marketing exposure, discounted advertising rates, and the ability to participate in new and unique programs with similar businesses.

For more information on events and marketing opportunities contact Dudley Coulter, Events & Promotions Coordinator – 250.542.5851 ext 204 or [email protected].

Upcoming Events

Light Up & Holiday Saturdays

The annual Light Up is taking place on November 25th from 5-7 pm at Safeway, Nature's Fare and Coldstream Ave Plaza parking lots. If your business is interested in hosting an event, activity or will be open until 7 pm with a special offer during Light Up, we will include you in a map that will be printed ad advertised in the newspaper and online. The DVA booth will also drive foot traffic to your location on the night of the event.

To create a prolonged holiday shopping season in Downtown Vernon, each Saturday will feature a few activities and events in addition to Santa, carolers, Hot Chocolate Challenge, Ornament Decorating, Gingerbread Man decorating, Storytelling and more. A reminder that parking is FREE every Saturday in December.

Register now! 2017 Holiday Season in Downtown Vernon

Current Marketing Opportunities

Christmas Co-op November 20 - December 24

The DVA is making it easy for you to reach thousands of customers during the busiest shopping season of the year! We have partnered with Kiss FM, Sun FM and Vernon Morningstar to offer your business 50% off advertising packages. For details, see below.

 - Kiss FM options here.

 - Sun FM options here.

 - Morningstar options here and here.


Shop Local Days - Saturdays March 4th, May 6th, Oct 7th & Dec 2nd

Shop Local Days are promotions intended for Downtown Vernon members to celebrate their customers, encourage shopping local and gain exposure for their business. In 2017 each Shop Local Day will be promoted in the following media: Vernon Morning Star; Radio; Castanet; Social Media; Web/Online

Be a Shop Local VIP - Enhance your participation in this promotion for only $50 per Shop Local Day). What will your business get?
- Logo in the Vernon Morning Star Ad
- Logo and weblink on the Shop Local Day webpage
- Customized Social Media Post

Register Now! 2017 Shop Local Days Registration Form

Partners We Work With: